Data matching software is a technology that once seemed futuristic, but in these days where text mining software and smart geotagging is crucial for companies to achieve success, data matching software is an important part of the technological and business world. With data matching software, we can analyse text and match it to a greater efficiency than ever before.
The Internet has given rise to an incredible amount of text being generated at any one given time. Newspapers, magazines, journals, and other sources of information all produce online written content in addition to their print material, while some may operate exclusively online. And when it comes to personal use, social media and blogs have increased the amount of content online. According to the International Data Corporation, the digital universe will be over 40 ZB by 2020, meaning that almost 2 MB of new information is created by every person every second of every day. Government organizations and businesses rely on text analytics, entity matching services, and geotagging to help parse through this information — it can help improve security measures and tell businesses how to best appeal to their custom