The fact that chancellor of the University of California at Davis Linda P.B. Katehi is still in the news speaks to the power of search engine optimization (SEO). Katehi came under attack two weeks ago when The Sacramento Bee revealed that the UC Davis campus paid consultants at least $175,000 to minimize internet postings of […]
Getting Your Business Communication on the Cloud — Top Advantages of Integrating Cloud Communications Into Your IT Infrastructure
As the world progresses well into the digital age and technologies develop across the board, there have been quite a few exciting changes in terms of the way we do things in a business context. With new technologies coming in at a steady pace, quite a few of the older, traditional business processes and practices […]
An Intuitive Way to Enhance Products and Parts — Industrial Scanning From Companies Providing Reverse Engineering Services
For the designing, fabrication and manufacturing industries, one of the most important requirements is to deliver products that are highly functional, durable and precise in their operation. Often, the total performance of industrial products is a sum total of the performance of all its parts, and it is crucial to get the product design right […]
The 3 Main Things to Look for When Shopping for Internet Marketing Services
Whether you have a team of dedicated but small-time marketing folks or it’s really just your nephew and his free copy of Microsoft publisher, we’re betting internet marketing services can benefit your small business. Nowadays, over 90% of internet forays begin with a search engine like Google and Bing, and most people totally ignore paid […]
Are Your Testing Methods Holding Back Your Manufacturing Operation?
Manufacturers know well the difficulties of testing products in ways that are non-destructive or otherwise unobtrusive. Today’s high-tech products are made from the most sophisticated and sometimes delicate materials, so testing material composition or structural integrity can sometimes be a challenge. If you’re in materials or electronics manufacturing, non-destructive testing, or NDT testing, represents the […]
Five Things to Ask Before Hiring a Call Answering Service
If you are a small business owner, you probably wear a lot of hats. You probably serve as your own accounting department, marketing team, maintenance man, and IT guy. However, as your business grows, you have to recognize that you cannot do it all. Identifying areas that you can delegate to free yourself up to […]
3 Ways You Can Incorporate Non Digital Ads Into Your Advertising
It?s easy to believe that printing has gone ?out of style.? After all, how much does printing communication really matter now that internet marketing is here to stay? Research shows, though, that printed advertisements still matter to consumers. Part of it is because direct mail marketing is still better at cutting through the noise than […]
Using the Right Cables Is Important for Your Electronic Devices
These days, most people have multiple electronic devices that need to be charged every few days or even every day. Smartphones, MP3 players, tablets, laptop computers and other devices make life easier and more enjoyable but can be a pain when they run out of battery power and need to be recharged. It’s important to […]
4 Ways to Improve Your Business’s Tech Outlook
It?s 2016. If you?re still paying your bills by dragging out the calculator and writing out calculations — and if your main form of advertising is still the phone book — you?re in trouble. There are numerous ways to bring your marketing practices up to date. Keep them in mind so that you don?t fall […]
Six Tips for Running an Effective Pay Per Click Campaign
Pay per click marketing is one of the most effective ways to increase brand awareness online, to drive traffic to your website, and to optimize your marketing budget. As the name suggests, pay per click marketing is a method of placing your ad on an affiliate site, or search engine such as Google Adwords, and […]